Job Description

Senior Manager, Account Based Marketing (ABM)

Join to apply for the Senior Manager, Account Based Marketing (ABM) role at OneTrust

Strength in Trust

OneTrusts mission is to enable organizations to use data and AI responsibly. Our platform simplifies the collection of data with consent and preferences, automates the governance of data with integrated risk management across privacy, security, IT/tech, thirdparty, and AI risk, and activates the responsible use of data by applying and enforcing data policies across the entire data estate and lifecycle. OneTrust supports seamless collaboration between data teams and risk teams to drive rapid and trusted innovation. Recognized as a market pioneer and leader, OneTrust boasts over 300 patents and serves more than 14,000 customers globally, ranging from industry giants to small businesses.

The Challenge

Were looking for a strategic and experienced Senior Manager of Account-Based Marketing (ABM) to lead and scale our global ABM efforts. This leader will report to the VP of Global Demand Marketing and will be responsible for owning end-to-end ABM strategy, driving measurable impact on pipeline, and partnering closely with sales and crossfunctional teams to prioritize and execute programs. This role is ideal for a datadriven marketer who is passionate about delivering targeted, highimpact experiences to enterprise accounts.

Your Mission

• Lead the strategic development and execution of a multitiered ABM program across key enterprise segments and verticals
• Build and scale a repeatable, strategic ABM program roadmap aligned with pipeline goals, sales priorities, and market opportunities
• Coown demand generation for ABMboth inbound and outboundfor multiple product lines and buying centers
• Develop an integrated, accountfirst marketing mix to engage buying committees across the customer lifecycle
• Drive deep buyer insights across target accounts, including pain points, personas, buying groups, and technographics
• Collaborate with crossfunctional marketing teams (content, digital, product, field) to develop campaigns, content, and events tailored to ABM goals
• Manage ABM budgets at the offering level with a focus on efficiency metrics like CAC, MQLs, SQOs and pipeline generation
• Partner with sales leadership to align on account prioritization, sales enablement, and joint campaign execution
• Use market signals and intent data to drive proactive crossfunctional alignment around messaging, launches, and campaign timing
• Drive reporting, insights, and performance storytelling using ABM technology platforms such as 6sense and Salesforce

You Are

• 810+ years of SaaS marketing experience, with at least 5 years in ABM roles
• Proven success building and scaling ABM programs with measurable pipeline impact
• Strong proficiency with ABM tech stacks (6sense, Salesforce, custom content platforms)
• Experience presenting to executive stakeholders and translating complex data into actionable insights
• Adept at managing crossfunctional initiatives and aligning multiple stakeholders around shared goals
• Strategic thinker with a handson approach and a bias for action
• Thrives in a fastpaced, resultsoriented environment and can manage multiple complex projects simultaneously

For California, Colorado, Connecticut, Nevada, New York, Rhode Island, and Washingtonbased candidates: the annual base pay range for this role is listed below. Within this range, individual pay is determined by several factors, including location, jobrelated skills, work experience, and relevant education and/or training. This role may also be eligible for discretionary bonuses, equity, and/or commissions, as well as benefits.

Salary Range

$139,050$208,575 USD

Where we Work

We are embracing an office first culture, encouraging three days a week in office for most roles, with meaningful opportunities to collaborate and celebrate in person.

Benefits

As an employee at OneTrust, you will be part of the OneTeam. That means youll receive support physically, mentally, and emotionally so that you can do your best work both in and out of the office. This includes comprehensive healthcare coverage, flexible PTO, equity RSUs, annual performance bonus opportunities, retirement account support, 14+ weeks of paid parental leave, career development opportunities, companypaid privacy certification exam fees, and much more. Specific benefits differ by country. For more information, talk to your recruiter or visit onetrust.com/careers.

OneTrust provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by local laws.

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Job Tags

Full time, Work experience placement, Work at office, Local area, Flexible hours, 3 days per week, 1 day per week,

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